Olympic travel awareness campaign launched

A new campaign has been launched to encourage people in London and across the UK to plan ahead if they are looking to travel while the Olympic Games are underway.

The sporting event begins in under six months and the government, Mayor of London, Transport for London (TfL) and the London 2012 team have collaborated on the Get Ahead of the Games initiative.

It aims to minimise disruption that could be caused by some parts of the capital’s road and rail network being much busier than usual while the Games are underway and adverts highlighting the need to plan ahead are to be rolled out across various media.


TfL recently began publishing live bus network information on its website that consumers can monitor via their smartphones, which is likely to be a key service during the Games.

“This campaign is key to the preparation and planning that will help everyone in London to profit from what promises to be a remarkable summer,” Mayor of London Boris Johnson remarked.

London Transport Commissioner Peter Hendy added around three million extra journeys are likely to be made at peak times in the capital while the Games are taking place.

Posted by Mary Treen



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